Scoops Ice Cream
American Advertising Federation Award-Packaging-Silver
Scoops is a ice cream packaging project that started with some extensive research. My class toured the Fresno State creamery and Library Special Collections. I also went to the Scoops ice cream shop to ask the manager questions and experience the environment in person. Based on my research and culmination of what I gathered, I designed this uplifting and colorful packaging for this local, agricultural themed ice cream.